The article featured the story of Shayne Nielson, a Provo native who opened a chain of Subway Sandwich franchises in Norther Ireland. He returned to Provo to open a MOOYAH, wanting to become a part of a burger franchise. He was drawn to the ease of the operation MOOYAH provided while being a family- and kid-friendly brand that filled in the blanks where other burger franchises left off. From the ice cream to the chalkboards, Nielson feels MOOYAH will be a perfect fit for the community.
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Mooyah Burger chain opens Utah with Provo location
By: Genelle Pugmire
PROVO -- After building a successful chain of Subway Sandwich franchises in Northern Ireland, Shayne Nielson is coming home to Provo with a food franchise new to Utah. Mooyah Burgers, which has several franchises throughout the U.S., particularly in Texas will open in Provo sometime this fall.
Born in Provo, Nielson says this is his first franchise venture in the U.S. market. Michael Mabry is helping him open the franchise.
"Our decision to come back here was because we wanted to develop another concept, like the better burger market," Nielson said.
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